DANSKE BANK DATA PROTECTION - WE ARE DATA

Art Direction for Danske Bank, Danish multinational banking and financial services corporation.

The Danske Bank Data Protection Learning Programme was a bold, human-focused digital solution aimed to educate employees about the risks of data leaks, emphasizing the impact on individuals affected by such issues.

Any information identifying a specific individual is considered personal data. This data can either be a single piece or a combination of information related to an identifiable person. The primary purpose of data protection is to preserve individuals' privacy avoding the vulnerabilty that comes from unneffective data processing.

The visuals uses fractionated individuals, data visualization graphics, geometric shapes, and incomplete images to evoke the sense of people being composed of multiple pieces of information while partially concealing their identities to ensure safety.

After establishing the art direction, other team members developed further it further, applying the style to subsequent lessons. 

This project was created in collaboration with Evan Baul, Graphic Designer; Andrew Alder, Animator and Rob Beer, Learning Consultant at Media Zoo.